Marketing Project Topics

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21 An Evaluation Of Product Innovation As A Strategy For The Survival Of Manufacturing Firms In Nigeria

AN EVALUATION OF PRODUCT INNOVATION AS A STRATEGY FOR THE SURVIVAL OF MANUFACTURING FIRMS IN NIGERIA ABSTRACT This research work is to examine the effect of product innovation as a strategy for the survival of manufacturing firms in Nigeria, a case study of Ama Breweries (Nig) Plc Enugu. To...

22 An Analysis Of Impact Of Warehousing In The Efficient Distribution Of Toilet Soap (a Case Study Of Orange Drug.

AN ANALYSIS OF IMPACT OF WAREHOUSING IN THE EFFICIENT DISTRIBUTION OF TOILET SOAP (A CASE STUDY OF ORANGE DRUG.   ABSTRACT Every business will die if they don’t  every business will die or lose its grounds on the market if it does not recognise the effect of new trends....

23 Adverstising As An Effective Promotional Tool In The Delivering Of Banking Service. (a Case Study Of Selected Commercial Bank In Delta Sta

ADVERSTISING AS AN EFFECTIVE PROMOTIONAL TOOL IN THE DELIVERING OF BANKING SERVICE. (A CASE STUDY OF SELECTED COMMERCIAL BANK IN DELTA STA\ ABSTRACT This study on “Advertising as an effective promotional tool in the delivering of banking services has tries to seek answer to the crucial...

24 An Analysis Of Packaging As A Promo Tool In The Marketing Of Product. (a Case Study Of Petals Enugu)

AN ANALYSIS OF PACKAGING AS A PROMO TOOL IN THE MARKETING OF PRODUCT. (A CASE STUDY OF PETALS ENUGU) ABSTRACT This project work on an analysis of packaging as a promo tool in the marketing of product. (A case study of petals Enugu). Chapter one explained the purpose and the significance...

25 Determining The Effect Of Advertising Strategy Adapted In The Sales Of Consumer Goods (a Case Study Of Unilever Nigeria Plc)

DETERMINING THE EFFECT OF ADVERTISING STRATEGY ADAPTED IN THE SALES OF CONSUMER GOODS (A CASE STUDY OF UNILEVER NIGERIA PLC)   ABSTRACT Most companies do engage on promotion and as a result creating awareness between their product and the consuming publics. The ignorance of this...

26 The Role Of Marketing In The Development Of Tourism Industry In Nigeria (a Case Study Of Nike Lake Resort Enugu

THE ROLE OF MARKETING IN THE DEVELOPMENT OF TOURISM INDUSTRY IN NIGERIA (A CASE STUDY  OF NIKE LAKE RESORT ENUGU ABSTRACT This topic “The role of marketing in the development of tourism in Nigeria using Nike lake Resort Enugu as a case study” was carried out to show how...

27 The Impact Of Promotional Activities On The Marketing Of Golden Morn Product In Enugu State (a Case Study Of Nestle Niger Plc Enugu State)

THE IMPACT OF PROMOTIONAL ACTIVITIES ON THE MARKETING OF GOLDEN MORN PRODUCT IN ENUGU STATE (A CASE STUDY OF NESTLE NIGER PLC ENUGU STATE) ABSTRACT Modern Marketing companies are increasing recognizing the value of an effective communication and promotion programme for their public. This...

28 The Impact Of Marketing Communication On Sale Of Consumer Goods (a Case Study Of Nigeria Breweries Plc, Igamu Lagos State)

THE IMPACT OF MARKETING COMMUNICATION ON SALE OF CONSUMER GOODS (A CASE STUDY OF NIGERIA BREWERIES PLC, IGAMU LAGOS STATE) ABSTRACT This research work is establish theoretical and empirical basis that show that impact of marketing communication on the sale of consumer goods and the...

29 The Impact Of Advertising In The Sale Of A New Product (a Case Study Of Indomie Instant Noodles Enugu State)

THE IMPACT OF ADVERTISING IN THE SALE OF A NEW PRODUCT (A CASE STUDY OF INDOMIE INSTANT NOODLES ENUGU STATE) TABLE OF CONTENTS Title page - - - - - - - - - -  --  -- -  - - - - - - - - - - - - - - - - - - - - i Approval page- - - - - - - - - -  --  -- -  - -...

30 The Role Of Public Relations In The Marketing Of Hospital Services (a Case Study Of Park-lane Hospital Enugu)

THE ROLE OF PUBLIC RELATIONS IN THE MARKETING OF HOSPITAL SERVICES (A CASE STUDY OF PARK-LANE HOSPITAL ENUGU) CHAPTER ONE INTRODUCTION BACKGROUND OF HE STUDY Before now, hike in 1960’s public relation practice was not popular, only a few Nigerians knew what public relation was, until...

31 The Role Of Public Relations In Improving Nigeria International Trade A Case Study Of Eleganza Plastic Industry Onitsha

THE ROLE OF PUBLIC RELATIONS IN IMPROVING NIGERIA INTERNATIONAL TRADE  A CASE STUDY OF ELEGANZA PLASTIC INDUSTRY ONITSHA CHAPTER ONE   INTRODUCTION BACKGROUND TO THE STUDY           We all believe in communication we also say that any...

32 The Role Of Promotion In Marketing Of Electricity Service

THE ROLE OF PROMOTION IN MARKETING OF ELECTRICITY SERVICE ABSTRACT   The study the role of promotion in marketing of electricity services (NEPA) in Enugu Metropolis it has became necessary as this stage of our development to determine the extent of the implementation of the marketing...

33 The Role Of Marketing Planning In The Marketing Of Computer Products.

THE ROLE OF MARKETING PLANNING IN THE MARKETING OF COMPUTER PRODUCTS. ABSTRACT   This research work titled THE ROLE OF MARKETING PLANNING IN THE MARKETING OF COMPUTER PRODUCTS A CASE STUDY OF MICRO PRODUCTS LTD. ENUGU was carried out with the following...

34 The Marketing Of Insurance Service In Enugu Urban

THE MARKETING OF INSURANCE SERVICE IN ENUGU URBAN ABSTRACT   The need for insurance marketing arises as a result of changes which have occurred in relent years in the environment, such changes have been traced to the up rising of risks that are now perceived in the business environment...

35 The Influence Of Television Adverting On Consumer’s Demand For Soft Drink.

THE INFLUENCE OF TELEVISION ADVERTING ON CONSUMER’S DEMAND FOR SOFT DRINK. ABSTRACT         This research study focused on the influence of televisions adverting on consumers demand for soft drinks in Enugu metropolis, A case study of Seven-up bottling...

36 The Effectiveness Of Marketing Planning And Control In A Manufacturing Organization A Case Study Of Anammco In Enugu.

THE EFFECTIVENESS OF MARKETING PLANNING AND CONTROL IN A MANUFACTURING ORGANIZATION A CASE STUDY OF ANAMMCO IN ENUGU. ABSTRACT   The researcher is determined to see and threw more high on the effectiveness of Marketing Planning and Control in a Manufacturing Organization with ANAMMCO in...

37 Problems And Prospects Of Marketing In Small-scale Business In Nigeria (a Case Study Of Aqua Rapha, God’s Healing Water In Enugu) 2

PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE BUSINESS IN NIGERIA  (A CASE STUDY OF AQUA RAPHA, GOD’S HEALING WATER IN ENUGU) 2 ABSTRACT             This research work is centered on the Problems and Prospects of Marketing in...

38 Pricing Of Staple Food Product In Enugu State Problems And Prospects

PRICING OF STAPLE FOOD PRODUCT IN ENUGU STATE  PROBLEMS AND PROSPECTS ABSTRACT   This studying is an investigation of the pricing of staple food products in Abakpa – Nike Market in Enugu State. Price as a matter of fact is as important as product itself.  It is as...

39 Marketing Of Hotel Services In Enugu Metropolis, A Case Study Of Mac – Davos Hotel Enugu 2

MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS, A CASE STUDY OF MAC – DAVOS HOTEL ENUGU 2 ABSTRACT             Marketing of Hotel Services is the project work, A Case Study of Mac- Davos Hotel; marketing of Hotel service is an...

40 Marketing Of Banking And Financial Service (a Case Study Of Leadway Assurance Company Limited)

MARKETING OF BANKING AND FINANCIAL SERVICE (A CASE STUDY OF LEADWAY ASSURANCE COMPANY LIMITED) ABSTRACTS Banks are profit oriented organization. the profit can not be made without the customers. Or it as a result of the services provide by these banks? It is as a result of this research work...

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