Postgraduate Project Topics, Thesis and Dissertation
10641. The Effect Of Foreign Purchase On Manufacturing Performance Of Ethiopian Manufacturing Sector In The Case Of Senselet Food Processing Plc
The objective of this study was to identify the effect of foreign purchase on manufacturingrnperformance. The research was based on private manufacturing sector. The research questionsrnwere presented in order to identify supplier selection of foreign purchase on manufacturingrnperformance; the...
10642. Factors Influencing The Adoption Of Mobile Banking Service The Case Of Selected Commercial Banks In Addis Ababa Ethiopia
This study is aimed to investigate Factor influencing adoption of mobile banking service in case of commercial banks in Ethiopia. By taking the research objectives and questions into considerations, only quantitative research approach and both descriptive and explanatory research design was used....
10643. The Effect Of Event Marketing On Customer Purchase Intention In Case Of Smes In Addis Ababa.
The study aims to investigate the effect of event marketing by testing a hypothesis whether brandrnawareness, customer engagement, attitude toward the event and event sponsor fit having arnsignificant effect on customer purchase intention. The study relies on collecting primary datarnthrough...
10644. Effect Of Supply Chain Management Practices On Operational Performance Of Bishoftu Automotive Engineering Industry
The main purpose of this study was to assess the effect of SCM practices on operational performance of Bishoftu Automotive Engineering Industry (BAI). Effective SCM practice has become a valuable way of improving organizational performance and acquiring competitive advantage since today’s...
10645. The Effect Of Information And Communication Technologies On Operational Performance Of Logistics Management The Case Of Ethiopian Shipping And Logistics Service Enterprise
The major objective of this study was to investigate the effect of ICT implementation on operational performance of logistics management in Ethiopian Shipping and Logistics Service Enterprise. This study employed a quantitative and qualitative approach (a mixed approach). The research design was...
10646. The Influence Of Logistics Management On Capital Goods Lease Financing Performance Of Dbe
This study examined the influence of logistics management on capital goods lease financing performance in the case of Development bank of Ethiopia. In order to obtain information from employees of the banks both Primary and secondary source of data tools were used. This study has taken the whole...
10647. The Challenges Of Global Sourcing Practices In Relation To Procurement Performance The Case Of Ethio Telecom
The main purpose of this study was to assess the challenges of global sourcing practices and to evaluate their impact on procurement performance of ethio telecom. The study used both primary and secondary data sources. Primary data was collected through close and open ended questionnaires and...
10648. Adoption Of Information Communication Technology For Traffic Management In Addis Ababa Ethiopia
Road traffic accidents are major preventable cause of death and disability in Addis Ababa, among the victim of traffic accident; two-third was men in their prime productive and reproductive age between15 and 44 years. Death and disability in this age group have profound social and economic impact...
10649. The Effects Of Television Advertisements On Consumers Buying Decision In The Packaged Foods Industry
Advertisement plays a major role in building, creating and sustaining brands. It helps marketers in persuading, informing and reminding both potential and existing customers towards making a purchase decision. It contributes in shaping dreams and aspirations of consumers and helps them make...
10650. The Effect Of Transport Management Practice On Logistics Performance The Case Of Ethiopian Defense Force Logistics Main Department
As part of logistics, transportation has emerged to have huge potential in enhancing production and distribution of goods, personnel, military equipments materials in the organization. Understanding this is very essential and important in defense organization where each and every part of supply...
10651. Factors Affecting Consumers Attitude Towards Purchase Of Life Insurance Policy In Addis Ababa Case Of Ethio Life And General Insurance Share Company
Life insurance is an important aspect of the social-economic development of the country. Despite its importance the attitude towards purchase of life insurance in Ethiopia is very low compared to other countries .The main intension of this research is to identify and inspect factors related to the...
10652. Determinants Of Product Adoption Of Packed Ethiopian Cultural Stew In Addis Ababa
The aim of this study is to provide an initial understanding of determinants of product adoption of packed Ethiopian cultural stew food adoption in Addis Ababa. In order to achieve this aim, this study identified and examined various attitudinal, normative and control factors and their possible...
10653. Effect Of Advertising Effectiveness On Members Satisfaction The Case Of Ethiopian Commodity Exchange
In the entire world every organization has its own advertising objective, increase sales and market share, build customer relationship and brand image. The aim of this study is to find out the effect of advertising effectiveness on member’s satisfaction in Ethiopian Commodity Exchange. The...
10654. The Effect Of Drivers Performance On Road Transport Operation In Case Of Unique Transport Cross Border Freight Association Addis Ababa Ethiopia
History of transportation dates back to the medieval period through the use of domestic animals which are used in transporting heavier loads or humans riding animals for easy conveyance and speed. The industrial revolution in the nineteenth century saw various inventions which changed the phase and...
10655. The Effect Of Logistics Activities On Sales Volume The Case Of Heineken Breweries S.c Ethiopia
The paper has made a study with the objective assessing the effects of logistics activities on salesrnvolume under the five interdependent activities: customer service, inventory management,rnsupply, transportation and warehousing on the level of sales volume in a set up where HeinekenrnBreweries...
10656. Challenges And Effect Of Implementing Enterprise Resource Planning (erp) On Organizational Performance (a Case Study At Ethiopian Agricultural Transformation Agency)
Enterprise Resource Planning (ERP) is a process of managing all resources of an enterprise in a coordinated manner. The system is considered as a powerful weapon to optimize performance of the organization. The objective of this study was to analyze the challenges in implementing ERP system and...
10657. Prevalence Of Anemia Among Pregnant Women Attending Antenatal Care At Selam Health Center Addis Ababa Ethiopia Lfitttittltllttitii
Anemia is a widespread health problem among pregnant women causing maternal/infant morbidity and mortality mainly in low-income countries. Understanding of the magnitude of anemia and related socio-demographic variables in a specific setting would help scale-up preventive and therapeutic measures...
10658. The Effect Of Brand Image Benefit On Customer Satisfaction The Case Of Horizon Addis Tyre
This study was conducted under a title called, “The effect of brand image benefits on customer’s overall satisfaction in the case of Horizon Addis Tyre.†The study was conducted with the purpose to investigate if there is a positive relationship between brand image benefits and...
10659. An Assessment On Logistics Practice Of Laboratory Commodities The Case Of St. Pauls Hospital Millennium Medical College Addis Ababa Ethiopia
The inefficient logistics can cause a stock out of critical and essential products, leaving clients underserved and which adversely affect the patients particularly and widely the health sector. To secure laboratory commodities at health facilities, all elements of the logistics cycle have equal...
10660. Factors Affecting The Competitiveness Of Micro And Small Enterprises As The Case Of Leather And Leather Product In Addis Abeba.ethiopia
Competitiveness is a complex concept, long debated in the worldwide specialized literature. There are noticed many ways in which there is defined competitiveness of the company, but no definition is universally accepted. Being inseparable from the notion of competition, the concept expresses at...
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