An Assessment Of Materials And Supplies Management In Selected Government Technical And Vocational Education And Training Colleges In Addis Ababa

Educational Leadership And Managment Project Topics

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This study investigates the effects of combined messages of an E-E radio program and community agentsrnin promoting family planning. It analyzes data gathered from audience members and community agentsrnusing conjoint and in-depth interviews. In addition, scripts of the radio program are analyzed. Thernconcept this study evolves around is development communication, which refers to the application ofrncommunication in facilitating economic growth of a nation. Among the strategies of accomplishing suchrntasks is Entertainment-Education (E-E). E-E projects have benefited people in terms of reproductivernhealth including the use of contraception. Interpersonal communication on the other hand, plays anrnimportant role in the process of opinion formation. Messages transmitted through the media arerndiscussed in interpersonal communication, which leads to behavior change. According to the theory ofrnthe two step information flow, it is opinion leaders- those who are approached for advice and arernconsidered as reliable- who are more exposed to the media than the rest of a community and are capablernof convincing others to change their minds. Therefore, both media and interpersonal communicationrncontribute their shares to the process. The outcomes of this research reveal that the combined messagesrnof both the radio program and the community agents affected the audience members by playingrnreinforcing and compensating roles. Both presented similar messages that created awareness among thernaudience members by applying distinct techniques. At the same time the radio program and therncommunity agents were compensating each other by accomplishing things that one is not able to perform.rnThus, the community agents accomplished things that could be difficult for the radio program, and vicernversa.

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An Assessment Of Materials And Supplies Management In Selected Government Technical And Vocational Education And Training Colleges In Addis Ababa

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