A Study Of Framing Of Good Governance Issues In Fana Broadcasting Corporate

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Good governance has been a key concept for democratic development in many countries aroundrnthe world during the past few decades. Ethiopia is one of those which have embraced the idearnand media has indispensable role of toughening public participation on it. To this end media isrnexpected to give adequate coverage to good governance issues.rnThe purpose of this study was to examine how the Fana Broadcasting Corporate (Fm98.1 ) newsrnframed good governance issues during the period of six months (Oct1/2013 -March 301 2014).rnThe extent of the coverage, priority offered and sources used in the news were examined.rnFraming theory was mainly used as a theoretical framework for the study. Th is study is arndescriptive design whereby both quantitative and qualitative methods were applied. Contentrnanalysis of the news collected by systematic random sampling technique over the period underrnconsideration was the pr incipal method used. In-depth interviews with journalists involved IIIrnframing of good governance news considered were also used to support the content analysis.rnThe findings of the research revealed that moderate coverage, was given to good governancernissues as could be observed from proportion of issue specific or exclusive stories identified byrnthe content analysis. The media has made efforts to prioritize good governance issues in the newsrnand to attribute significance and influence public awareness of the issues by offering moderaterntime coverage and placement.rnThe leading element of good governance issues of the story during the discussion of goodrngovernance in the program was accountability and failed in enterta ining the questions andrncomments of the public through their point of view adequately.rnMore than half of themes of the news focus on critics of weak performance of governmentrninstitutions. More than half of the sources quoted in the news analyzed were based on interviewrnwith beneficiaries and ordinary people, consultation of experts, observations. The economicrnframe was dominantly used in the news. Prognostic frame was the second dominantly appliedrnfi'ame in the news. The study concludes that FBC FM 98.1 not failed to play its role inrnenterta in ing good governance issues in the news presentation. However, in framing contents thernmedia cannot include all angles rather focus on certain elements of good governance.

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A Study Of Framing Of Good Governance Issues In Fana Broadcasting Corporate

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