The Impact Of Marketing Mix Strategy On Organizational Profitability In The Case Of Horizon Addis Tyer S.c

Marketing Management Project Topics

Get the Complete Project Materials Now! ยป

This research paper investigates the impact of marketing mix strategy on organizationalrnprofitability in the case of Horizon Addis Tyre Share Company. The survey research designrnmethod was used in this study which involves using a questionnaire in collecting data from fortyrnsix (46) respondents. The instrument used in this study is a close-ended questionnaire.rnCorrelation coefficient and multiple regression analysis were used to analyze the data with thernaid of statistical package for social sciences (SPSS) version 20. The results show that thernindependent variables (i.e Product, Price, Promotion and Place) were significant jointrnpredictors of business performance in term of profitability (F(4, 40) = 41.449; R2 = 0.806;rnP

Subsurface Intelligence & Critical Mineral Exploration

Modern Geology projects now focus on Machine Learning in Mineral Targeting, Carbon Capture & Storage (CCS) Geologic Modeling, and Critical Mineral Systems (Lithium, REEs). If your research involves Hydrogeological Connectivity, Seismic Inversion, or Geotechnical Site Characterization, ensure your analysis follows the JORC or NI 43-101 reporting standards and utilizes robust 3D Subsurface Visualization and Geochemical Fingerprinting frameworks.

Get Full Work

Report copyright infringement or plagiarism

Be the First to Share On Social



1GB data
1GB data

RELATED TOPICS

1GB data
1GB data
The Impact Of Marketing Mix Strategy On Organizational Profitability In The Case Of Horizon Addis Tyer S.c

506