The Effect Of Service Recovery On Customer Satisfaction The Case Of Ethiopian Minister Of Revenue

Marketing Management Project Topics

Get the Complete Project Materials Now! ยป

This study investigated the effect of service recovery on customer satisfaction in Ethiopianrnminister of revenue. The main objective of this study was to examine service recovery andrncustomer satisfaction on minister of revenue taxpayers by taking of three perceived justicernservice recovery dimensions of procedural, interactional, and distributive justices. In this study,rnfully employed quantitative research approach and explanatory research design were used. Thernstudy has been used cluster sampling technique. The researcher used both primary andrnsecondary data collection methods. The sample size of this study is 388 taxpayers, out of 13,014rntarget populations that taken from Ethiopian minister of revenue branch offices. Furthermore,rnthe researcher used descriptive and inferential statistics to analyze data with the help ofrnStatistics Package of Social Science. The finding and discussion of this research is achieve ourrnobjectives that clearly indicates procedural, interactional, and distributive justice with therncoefficient of 0.213, 0.415,and 0.424 respectively has a positive and significant effect onrncustomer satisfaction. This leads to, a unit of each variable increase, an increase in customerrnsatisfaction by increasing the value of each coefficient variables.rnFinally, all the three perceived justice service recovery dimensions have their own positive effectrnof enhancing overall customer satisfaction of minister of revenue taxpayers.rnThe guiding principle and the recommendation of the researcher should take emphasis and givernmore attention to the government and Ethiopian minister of revenue tend to design effectivernservice failure recovery strategy. The further studies of this paper should be indicate andrnconducted service recovery from the perspective of the organization by including servicernpersonal in the study, and the same study in other public organization

Get Full Work

Report copyright infringement or plagiarism

Be the First to Share On Social



1GB data
1GB data

RELATED TOPICS

1GB data
1GB data
The Effect Of Service Recovery On Customer Satisfaction The Case Of Ethiopian Minister Of Revenue

354