Postgraduate Project Topics, Thesis and Dissertation
4941. The Effect Of Relationship Quality On Customer Loyalty In Commercial Bank Of Ethiopia Branches In Addis Ababa
The objective of this study was to examine the effect of Relationship Quality on customer loyalty in the context of Commercial Bank of Ethiopia Addis Ababa. The study used quantitative research approach to achieve the associated objectives. A survey was made by taking 100 samples of CBE private...
4942. The Impact Of After Sales Service Quality On Customer Satisfaction In Glorious Sony Service Center
The main objective of this study was to assess the effect of after sales service quality on customer satisfaction in the electronics industry. For this purpose quantitative approach was followed by using structure questionnaire to obtain data from 147 after sale service customers of SONY service...
4943. The Impact Of Relationship Marketing On Customer Loyalty In Commercial Bank Of Ethiopia Addis Ababa District Branches
The purpose of this study is to discuss the impact of relationship marketing on customer loyalty in Commercial Bank of Ethiopia. The customer loyalty in banking has seen a major concern due to severe competition and higher customer expectations. Further to that, one way to enhance customer loyalty...
4944. An Assessment Of The Financial Resource Management Practices In Secondary School Of Silte Zone
The purpose of this study was to assess the practices of financial resource management and challengesrnin secondary schools of Silte Zone and forward the possible suggestion to alleviate the problems. Forrnthe execution of the study a descriptive survey design was used. In the study mixed...
4945. The Impact Of Service Quality On Customer Satisfaction The Case Of Nib Insurance Company (s.co)
This study investigated the Impact of Service Quality on Customer Satisfaction in the case of Nib Insurance Company (S.Co.) branches in Addis Ababa city. In this research, the SERVQUAL instrument developed by (Graham, K.R., Evanglos T. & Simy M., 2004) and Parasuraman et al., (1988), has been...
4946. The Relationship Among Advertising Effectiveness Customer Perceived Value And Customer Loyalty A Case Study On Berhan International Bank S.c In Addis Ababa
The purpose of this study was to understand the relationship among advertising effectiveness, customer perceived value and customer loyalty in the Ethiopian banking sector and particularly to the Berhan International Bank S.C. The study was conducted at the eight branches of the Bank located in...
4947. The Impact Of Marketing Strategy On A Firms Performance Opinion Survey On Employees Of Dashen Bank S.c.
The purpose of this study is to: (a) examine the impact of marketing strategies (Service Marketing Mix) on the financial performance of Dashen Bank and b) identify the most influential elements of the Marketing Mix on Financial performance. Both quantitative and qualitative methods were adopted in...
4948. Assessing The Promotional Practices Of Tour Operators In Ethiopia
This study was conducted under the title “assessment of tour operator promotional practices in Ethiopia". The main objective of the study is to examine whether the mix of the promotion elements have been applied effectively by TTO. The study is descriptive in its nature and employed both...
4949. Factors Affecting Consumers Buying Decision Of Ceramic Sanitary Wares
The general purpose of this study is to measure the impact of product features, retail store image, brand name, price, plumbers‟ opinion, and satisfaction on the previous purchase on consumers buying decision of water closets and hand wash basins in Addis Ababa. Specifically, the purpose is...
4950. The Impact Of Service Quality On Customer Satisfaction The Case Of Ethio Telecom Call Center
The main objective of this study was to assess the overall level of service quality and customer satisfaction in ethio telecom call center and to investigate the impact of service quality dimensions on customer satisfaction. A conceptual model of service quality dimensions was developed and...
4951. Factors Influencing Customer-based Brand Equity In Selected Insurance Companies In Ethiopian
Despite the fact that the Ethiopian insurance industry is still dominated by the state owned insurance company, the competition among private insurance companies together with the industry giant has become intense-which lead companies to differentiate their offering from those of their competitors...
4952. The Impact Of Service Quality On Customer Loyalty The Case Of Export Customers Of Oromia International Bank Share Company
The main goal of this study is appraising the service quality level of Oromia International Bank Share Company’s and investigating its impact on export customer loyalty. To this end, these customers’ level of loyalty and their perception of the quality of service being provided by...
4953. Determinants Of Customers Choice Of Bank An Empirical Investigation Of Customers Preferences In Addis Ababa City
Banks should identify main factors that determine the basis upon which customers select commercial banks in order to develop effective marketing strategies needed to attract new customers and retain the existing ones. In this context, the purpose of this study is to determine the criteria (factors)...
4954. Assessment Of Exposure Risk To Tuberculosis And Associated Risk Factors Among Health Facility Workers In Addis Ababaethiopia.
Introduction: Tuberculosis (TB) is one of the air born infectious disease that can easily be transmittedrnthrough inhalation of droplet nuclei contaminated with the disease-causing bacilli, Mycobacteriumrntuberculosis (MTB). Due ti their occupations healthcare providers working in close care of Tb...
4955. Hepatoprotective Effects Of Crude Stem Bark Extracts And Solvent Fractions Of Cordia Africana Lam(boraginaceae) Against Acetaminophen-induced Liver Injury In Rats
Liver diseases are the major worldwide health problem about 50% of which is drug-induced rnhepatotoxicity. Cordia africana Lam. (Boraginaceae) is widely used in Ethiopian folk medicinernfor treatment of different types of liver disorders. The aim of this study was to investigaternhepatoprotective...
4956. Metabolic Syndrome Epidemiology And Sociocultural Contexts Among People Living With Hiv In Gedeo Zone Southern Ethiopia.
Background: following an intensive global operation of antiretroviral therapy (ART), thernworldwide morbidity and mortality from infectious diseases have occupied a backseat. Instead, arnnon-communicable diseases (NCDs) risk marker called metabolic syndrome (MS) has emerged. rnMS is risk factors...
4957. Characterization Of Dermatophytes And Non-dermatophytes Isolated From Patient With Onychomycosis Attending At Rank Dermatology Clinic Addis Ababa Ethiopia.
Background: Onychomycosis a chronic nail infection caused by dermatophyte, yeast, and non-rndermatophyte molds, is one of the most usual forms of people disease, Onychomycosis in adultsrncontribute around 50% of wholly nail illnesses. Nail mycoses give until 2-9% global and itsrnoccurrence is...
4958. Thyroid And Selected Metabolic Panel Among Multi- Drug Resistant Tuberculosis Patients Attending Saint Peter Specialized Hospital Addis Ababa Ethiopia
Background: One of the challenges in multidrug resistance tuberculosis (MDR-TB)rntreatment is the side effect of drug reactions associated with its medications. Among thisrnhypothyroidism and lipid profile are the adverse drug reactions (ADR) challenging in MDRTBrnrntreatment. However, there is...
4959. Pattern Of Resort To Health Carea Mong Fuga In Southern Nations Nationalities And Peoples Region (snnpr) Gurgahe Zone Ezha Worda Qualitative Study.
Background: pattern of resort is action undertaken by individuals who perceive them to have rna health problem for the purpose of finding remedy. Delay in pattern of resort to health carernimplicated with fatal complications and prolonged hospital stay. Despite the lack of standards rnon patterns...
4960. Childhood Asthma And Barriers To Its Management Perceptions Of Patients Their Caregivers And Healthcare Providers From Selected Referral Hospitals In Addis Ababa Ethiopia
Background: Asthma is one of the major causes of morbidity and mortality in rnthe world. The perceptions of children with asthma and their caregivers about rnasthma and its medication were reasons for low adherence to recommended rntreatment regimens and to poor asthma control. rnObjectives: To...
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