Critical Evaluation Of Process And Marketing Management At Addis Ababa Spa Services (addis Ababa Filwoha )

This thesis sets out to critically evaluate process and marketing management ofrnAddis Ababa Filwoha, one of a long established service providing firm in therncountry observations and a well deigned questionnaire are employed, to do sorncustomers find Jew thing as per their expectation. The price is affordable &rninformation is provided about facility location, though only in Amharic .therncustomers like to use the shower service & they are satisfied with the quality ofrnthe soap. The outstanding problem is the long waiting hours. There IS arnnoticeable service inconsistency. Toilettes are not available in all rooms. Thernexisting ones are not in proper condition.rnWaiting customers are left without entertaining things, there is even lack ofrnchairs. The service consistency is also evident in cleaning the rooms, towels,rntreating customers, room conditions. For all these customers are ready tornswitch to another service provider the moment one is available

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