09080008483
[email protected]
[email protected]
09080008483
[email protected]
[email protected]
Project Topics For Marketing
241. The Impact Of Social Media On Consumer Buying Behaviour ( A Case Study Of Toyota Brand Of Vehicles)
ABSTRACT
The research work; the impact of social media on cosumer buying behaviour of Toyota brand of vehicles aim at finding out whether Customers have positive perception towards online shopping of
Toyota brand of vehicle and also to find out whether Social media has significantly influenced the different stages of consumer... Continue Reading »
242. Impact Of Social Media On Consumer Buying Behaviour (a Case Study Of Lagos State University Students)
CHAPTER ONE
INTRODUCTION 1.1 BACKGROUND TO THE STUDY
New technological inventions can have a great impact in organizations through its contributions to change the social environment while expediting sharing of knowledge and the development of new ideas. (Kling et al, 2005). Social Media will come in handy as a good example of new... Continue Reading »
243. The Relevance Of Marketing Planning In Achieving The Business Growth Of Dealers Of Electronics In Imo State (a Study Of Selected Dealers Of Electronic In Owerri Metropolis)
ABSTRACT
The topic of this research work is the relevance of marketing planning in achieving the business growth of dealers of electronics in Imo state (a study of selected dealers of electronic in Owerri metropolis).
Chapter one focuses on the introductory aspect of this work, e.g. problems of the topic, objectives of the research, and... Continue Reading »
244. Product Differentiation As A Competitive Tool In The Marketing Of Soft Drink ( A Case Study Of Limca Bottling Company Plc Okigwe)
ABSTRACT
The topic of this research work is product differentiation as a competitive tool in the marketing of soft drinks (A case study of Limca Bottling Company).
Chapter one focuses on the introductory aspect of this work e.g. problems of the topic, objectives of the research, and research hypothesis. The review of different... Continue Reading »
245. Evaluation Of Factors Influencing Strategic Marketing On The Performance Of Manufacturing Companies In Nigeria
CHAPTER ONE
INTRODUCTION
1.1 Background to the Study
Strategic Marketing is becoming more and more important for both the new and established companies due to the complex environmental dynamics and increasing global competition. Manufacturing companies, regardless of their age or size, are forced to build more on... Continue Reading »
246. Social Marketing Dimensions And Customer Patronage Of Beer Brands In Enugu North Local Government Area
ABSTRACT
This research work aims was on Social Marketing Dimensions and Customer patronage of beer brands in Enugu North Local Government Area L.G.A. Four research questions and four hypotheses were formulated. The research adopted two theories that guided the study, the Theory of Reasoned Action and Social Cognitive Theory. The research... Continue Reading »
247. Promotional Problems In Hospitality Industry (a Study Of Selected Hotels In Enugu Urban)
ABSTRACT
The need to have standard hotels in Enugu Urban cannot be over-emphasized. This is because of the part they play in the socio-economic growth of the town.
They assist travelers coming into the city in the provision of comfort and other facilities to residents of the city.
In order to lend support to the business of these hotels... Continue Reading »
248. Impact Of Internal Marketing Strategy On Customer (a Case Study Of Polaris Bank Plc)
CHAPTER ONE
INTRODUCTION
1.1 Background to the Study
In the period of competition, numerous organizations need to make key planning to exploit competition or to win the challenge. One key to success in winning a competition is by creating a strategic marketing plan, which will have significant... Continue Reading »
249. An Appraisal Of Advertising As A Tool For Promoting Sales Of Soft Drinks (a Case Study Of Selected Soft Drinks Company In Kaduna)
ABSTRACT
The history of advertising is as old as man himself. The story date back to the prehistoric period when man was using town criers, drummers, flute blowing to pass across important information to present day time where, television radio and other print media is now in use. In advertising, its difficult to trace the result of any given... Continue Reading »
250. The Effectiveness Of Advertising In The Marketing Of Consumer Oriented Product (a Case Study Of 7up Bottling Company Nigeria Plc Ikeja Lagos State)
ABSTRACT
The title of this research project is the effectiveness of advertising in the marketing of consumer oriented product (A case study of 7up bottling company Nigeria Plc Ikeja Lagos). This project is divided into five (5) chapters; chapter one talked about the introduction of the topic, background of the study, significance of the study,... Continue Reading »
251. Trend In The Use Of Human Models In The Nigeria Advertising Industry
ABSTRACT
This research focused on Trends in the use of Human Model in the Nigeria Advertising Industry. This study consists five chapters, the first chapter cover and introduction of study. The research problem, objectives of the study, formulation of hypotheses, the significance, the limitations and the... Continue Reading »
