09080008483
[email protected]
[email protected]
09080008483
[email protected]
[email protected]
Project Topics For Marketing
1. Marketing Research As A Tool For Increased Profitability In Service Industry (a Case Study Of Nicon Insurance Company Plc)
ABSTRACT
This study examines marketing research as a tool for increased profitability in service industry taking NICON Insurance Company Enugu State as a case study.
Marketing research can be seen as the application of the scientific... Continue Reading »
2. The Effectiveness Of Public Relations Practice In The Oil Sector (a Case Study Of African Petroleum Plc Port-harcourt).
ABSTRACT
African petroleum Plc, a Marketer of petroleum products and chemicals, knows that public support and goodwill as well as good corporate image are very important for business success. Tends to be influenced by their publics which includes, its staff, shareholders, customers and of... Continue Reading »
3. The Impact Of Physical Distribution Channels In Marketing Of Agricultural Produce: A Case Study Of Perishable Agricultural Produce In Boki L.g.a Of Cross River State
ABSTRACTPhysical distribution channels has created a created a great impact by bridging the gap between the producers and the final consumers. The inability of farmers to effectively reach out to distance markets and most final consumers with their agricultural products have resulted to waste of resources in Boki local government area. The main... Continue Reading »
4. Perception Of Cybercrime Among Nigerian Youths (a Study Of Caritas University)
AbstractThe aim of this study was to examine the perception of cybercrime among Nigerian youths using Caritas University as a study. In this research study, we found out people’s reaction to messages depends mainly on how it is perceived. To achieve the aim o the study, literature was reviewed. Survey research method was used in which... Continue Reading »
5. Advertisers Preferences Of Media Channel Problems, Choice, And Reasons (a Comparative Study Of Daily Sun Newspaper And Newswatch Magazine)
ABSTRACT
This research is on Advertisers Preferences of Media Channels, Problems, Choice and Reasons (A Comparative Study of Daily Sun Newspaper and Newswatch Magazine). This study is designed to find out the level of preferences of different advertisers towards Daily Sun Newspaper and Newswatch Magazine. This study is divided into five... Continue Reading »
6. An Assessment Of The Physical Distribution Of Soft Drink (a Case Study Of Nigerian Bottling Company Onitsha L.g.a Anambra State)
ABSTRACT
Distribution of soft drinks in Nigeria simply implies the system through which the soft drinks are brought to the prospect final consumer within the Nigeria economy. To carefully examine the attitude, feelings and reactions of consumers towards the physical distribution of soft drinks. And to examine the actual channels of physical... Continue Reading »
7. An Overview Of Importance Of Enrichment In Food Processing
ABSTRACT
This seminar looked at the benefits of food enrichment in food processing. Various enrichment items like vitamin A, Iron and Iodine were discussed. These will help add to the nutrients, which were absent or removed during food processing. This work also looked at the fortifying agents in salt (iodine and iron) milk and margarine... Continue Reading »
8. Causes And Effects Of Tax Evasion And Avoidance On The Economy (a Case Study Of Board Of Internal Revenue In Abia State)
ABSTRACT
This study was on the causes and effect of Tax Evasion and Avoidance on the economy (Board of Internal Revenue in Abia State). The major objective of the study is to identify the causes and effect of Tax Evasion and Avoidance in the state and how it is done. It also the aim of the study to suggest ways of at least minimizing this... Continue Reading »
9. Corporate Advertising As An Effecting Promotional Tool In The Marketing Of Banking Services (a Case Study Of Selected Commercial Bank In Delta State)
ABSTRACT
This study on “Co-operate Advertising as an effecting promotional tool in the marketing of banking services, has tried to seek answers to the crucial question that plaques the memory of readers. Questions on how co-operate advertising acts as an effective promotional tool in the marketing of banking services, its values and... Continue Reading »
10. Customer Services In Financial Institutions, A Step Towards Improving Profitability (a Case Study Of Union Bank Plc, Oko)
ABSTRACT
DUE TO THE IMPORTANCE OF CUSTOMERS SERVICE IN THE BUSINESS WORLD. MANY PRIVILEGED ORGANIZATIONS MOST ESPECIALLY THE FINANCIAL INSTITUTIONS ARE NOW DEPENDING STRONGLY ON IT TO ENHANCE OR IMPROVE THEIR PROFITABILITY. IDEAS AND OPINIONS WERE RECEIVED FROM STAFF AND REPUTABLE CUSTOMERS OF UNION BANK OF NIGERIAN PLC, OKO BRANCH, WHICH... Continue Reading »
11. Management Of Life Assurance Fund In Nigeria Insurance Industry (a Case Study Of Union Assurance Limited)
ABSTRACT
It is common to see report of business falling than business succeeding almost always, the failure or success of a business can be attributed to its management. When a business is mismanaged, it will lead to liquidation, the company will not meet their solvency margin thereby running away from their obligation as to settle claims... Continue Reading »
12. Product Development In The Cable Industry: Problems And Prospect. (a Case Study Of Cutix Cable Plc Nnewi Anambra State)
ABSTRACT
This research work is aimed at identifying some of the variables affecting new product development in the cable industry using Cutix cable PlC. Nnewi as a case study. A look at this problem has show that customer’s wants and needs should be put into. Consideration before deciding on the new product to be produced, and the... Continue Reading »
13. Small-scale Industries Development In Anambra State: Problems And Prospects. (a Case Study Of Awka And Nnewi Industrial Areas)
ABSTRACT
THIS RESEARCH IS AIMED AT SMALL-SCALE INDUSTRIES DEVELOPMENT IN ANAMBRA STATE: PROBLEMS AND PROSPECTS. SMALL-SCALE INDUSTRIES ARE THOSE INDUSTRIES THAT ARE PRIVATELY OWNED BY ITS OWNERS IN A PURELY PERSONALIZED WAY WITHOUT A FORMALIZED MANAGEMENT STRUCTURE. SMALL-SCALE INDUSTRIES IS NEEDED FOR SPEEDY GROWTH AND DEVELOPMENT... Continue Reading »
14. The Impact Of Advertising On The Marketing Of Banking Services. (a Case Study Of Micro Finance Bank Oko)
ABSTRACT
This research work is on the impact of advertising in the marketing of banking services. This work was carried out in order to determine the impact of advertising in the marketing of banking services using Micro Finance Bank Plc Oko as a case study. As a matter of fact, financial industries... Continue Reading »
15. The Impact Of Financial Accounting Report On The Corporate Performance (a Case Study Of Nigeria Breweries Plc)
ABSTRACT
The research work “The Impact of Financial Accounting Report on the Corporate Performance”, basically aims at how financial accounting reports has helped in advancing the objectives of corporate organizations. In the process, it investigated the effect financial accounting bears on the performance of a business.... Continue Reading »
16. The Impact Of Television Advertising On Consumer Brand Preference For Soft Drink In A Competitive Market. (a Case Study Of 7up Bottling Company Nig. Plc, 9th Mile Corner Enugu)
ABSTRACT
THIS RESEARCH WORK IS DESIGNED TO EXAMINE THE IMPACT OF TELEVISION ADVERTISING ON CONSUMER BRAND PREFERENCE FOR SOFT DRINK IN A COMPETITIVE MARKET, WITH PARTICULAR REFERENCE TO 7UP BOTTLING COMPANY NIG. PLC, 9TH MILE CORNER, ENUGU. FOR THE PURPOSE OF CLARITY, THIS PROJECT HAS BEEN DIVIDED INTO FIVE CHAPTERS AND THE INFORMATION WAS... Continue Reading »
17. The Role Of Accountant In The Economic Development Of Organization (a Study Of Nigerian Bottling Company Onitsha)
ABSTRACT
The main purpose of this project is to find out the Role of accountants in the economic development of Nigeria with particular reference to the Nigeria Bottling Company Onitsha. The Role of accountants in the management of business organization varies and highly challenging. The accountants who make use of the concepts and principles... Continue Reading »
18. A Critical Appraisal Of The Nigerian Export Promotion Council Strategies In The Export Of Nigeria Goods
A CRITICAL APPRAISAL OF THE NIGERIAN EXPORT PROMOTION COUNCIL STRATEGIES IN THE EXPORT OF NIGERIA GOODS
ABSTRCAT
This research did a critical Appraisal of the Nigeria Export promotion council strategies in the Export of Nigeria... Continue Reading »
19. An Analysis Of The Problems And Prospects Of Classified Advertising In Enugu Metropolis
AN ANALYSIS OF THE PROBLEMS AND PROSPECTS OF CLASSIFIED ADVERTISING IN ENUGU METROPOLIS
ABSTRACT
This study was carried at analyzing the effectiveness and problems of classified advertising in Enugu. The study appraised the use of classified advertising in Enugu metropolis its... Continue Reading »
20. A Critical Appraisal Of The Strategies Of Exportation Of Made In Nigeria Goods (a Case Study Of Nigerian Export Promotion Council)
A CRITICAL APPRAISAL OF THE STRATEGIES OF EXPORTATION OF MADE IN NIGERIA GOODS
(A CASE STUDY OF NIGERIAN EXPORT PROMOTION COUNCIL)
ABSTRACT
A critical appraisal of the strategies of exportation of made in Nigerian goods is a topic chosen from marketing field.
The research was... Continue Reading »
