09080008483
[email protected]
[email protected]
09080008483
[email protected]
[email protected]
Project Topics For Marketing
181. Marketing Of Insurance Services In The Midst Of Universal Banking Environment Problems, Prospects And Challenges
ABSTRACT
Marketing is the anticipation management, which satisfies human wants through exchange process. The system of marketing of insurance service in universal banking environmental by the central bank of Nigeria, in January 2001, in its monetary and fiscal policy guidance, as response to this enactment, certain banks in order to run... Continue Reading »
182. Pipeline Transportation And Its Significance To The Marketing Of Petroleum Products In Nigeria – A Case Study Of Nnpc Enugu And Port-harcourt
PIPELINE TRANSPORTATION AND ITS SIGNIFICANCE TO THE MARKETING OF PETROLEUM PRODUCTS IN NIGERIA – A CASE STUDY OF NNPC ENUGU AND PORT-HARCOURT
ABSTRACT
This Research examined the relevance of Pipeline transportation to the marketing of Petroleum products in Nigeria. Toward this end 83 staff of the Nigeria national Petroleum... Continue Reading »
183. Sales Promotion Is Important To Nigerian Economy.
SALES PROMOTION IS IMPORTANT TO NIGERIAN ECONOMY.
ABSTRACT
This research work titled sales promotion is important in Nigeria economy. Case study Coca-cola was carried out with the following objectives.
To find out the impact of effective sales promotion on increasing coca-cola... Continue Reading »
184. The Marketing Of Hotel Service In Warri Metropolis (a Case Study Of Royal Ark Hotel Limited
THE MARKETING OF HOTEL SERVICE IN WARRI METROPOLIS (A CASE STUDY OF ROYAL ARK HOTEL LIMITED
ABSTRACT
The primary aim of this project work fitted “ Marketing of Hotel services in Warri Metropolis which Royal Ark Hotel Limited was used as a case study was to determine... Continue Reading »
185. The Impact Of Distribution On The Sales Volume Of Soft Drinks Industry
THE IMPACT OF DISTRIBUTION ON THE SALES VOLUME OF SOFT DRINKS INDUSTRY
ABSTRACT
A research topic on “The Impact of Distribution on the Sales Volume of Soft drinks Industry (A Case Study of Nigeria Bottling Company Plc, Enugu). The study as other forth coming researchers. The population of the study is 300 which the researcher... Continue Reading »
186. Physical Distribution Management In Breweries Industries (a Case Study Of Nigeria Breweries Plc Enugu)
INTRODUCTION
1.1 BACKGROUND OF THE STUDY
A product has defined by the American marketing association as any things can be differed to a market for attention acquisition or consumption including physical objects, service, personalities organization and desires.
A product as defined station a product... Continue Reading »
187. An Evaluation Of Product Positioning Strategies In Consumer Products Industries In Nigeria
AN EVALUATION OF PRODUCT POSITIONING STRATEGIES IN CONSUMER PRODUCTS INDUSTRIES IN NIGERIA
ABSTRACT
This study was on “An Evaluation Of Product Positioning Strategies In Consumer Products Industries In Nigeria (A Case Study Of Unilever Nigeria Plc Operation In Enugu Metropolis). The objectives for which the study was... Continue Reading »
188. An Evaluation Of The Brand Management Strategies Adopted By Nigerian Breweries Plc
AN EVALUATION OF THE BRAND MANAGEMENT STRATEGIES ADOPTED BY NIGERIAN BREWERIES PLC
ABSTRACT
This study was carried out by the research to examine and ascertain an evaluation of the brand management strategies adopted by Nigerian breweries plc. The study examine the twin problems of inconsistency and inflexibility in the brand policy of ... Continue Reading »
189. Effective Marketing Strategies In Improving Performance Of Non-durable Consumer Products
EFFECTIVE MARKETING STRATEGIES IN IMPROVING PERFORMANCE OF NON-DURABLE CONSUMER PRODUCTS
ABSTRACT
Marketing has been identified as an interesting fascinating and dynamic field. It is to a great extent to all embracing and evolving process of very organization and of every business world. Marketing is a human activity directed at satisfying... Continue Reading »
190. The Bases For Effective Market Segmentation In A Service Organization In Enugu Metropolis
THE BASES FOR EFFECTIVE MARKET SEGMENTATION IN A SERVICE ORGANIZATION IN ENUGU METROPOLIS
ABSTRACT
Today in the global market environment, there are many buyers, these buyers differ in one or more variable. Thus, the differences may include the wants, purchasing power, geographical location, buying attitudes, any of these variables stand as... Continue Reading »
191. The Bases For Effective Market Segmentation In A Service Organization In Enugu Metropolis 2
THE BASES FOR EFFECTIVE MARKET SEGMENTATION IN A SERVICE ORGANIZATION IN ENUGU METROPOLIS 2
ABSTRACT
Today in the global market environment, there are many buyers, these buyers differ in one or more variable. Thus, the differences may include the wants, purchasing power, geographical location, buying attitudes, any of these variables stand... Continue Reading »
192. The Effectiveness Of Physical Distribution Strategies In Nigerian Bottling Company
THE EFFECTIVENESS OF PHYSICAL DISTRIBUTION STRATEGIES IN NIGERIAN BOTTLING COMPANY
ABSTRACT
This research work is mainly on the effectiveness of physical distribution strategies in NBC in Enugu metropolis using Coca-cola as a reference study. The main objective of this study is to find out if the physical distribution strategies adopted by... Continue Reading »
193. The Marketing Problems And Prospects Of Hotel Services In Enugu Metropolis (a Case Study Of Blue Island Hotel Enugu
THE MARKETING PROBLEMS AND PROSPECTS OF HOTEL SERVICES IN ENUGU METROPOLIS (A CASE STUDY OF BLUE ISLAND HOTEL ENUGU
ABSTRACT
This research work was meant to examine “ the marking problems and prospects of Hotel services in Enugu metropolis (A case study of Blue Island hotel Enugu) the objectives for which the study was carried... Continue Reading »
194. The Problem And Prospects Of Marketing Automaintenance Service In Enugu Metropolis 2
THE PROBLEM AND PROSPECTS OF MARKETING AUTOMAINTENANCE SERVICE IN ENUGU METROPOLIS 2
ABSTRACT
This research work is basically in the appraisal of the problems and prospects of marketing Auto-maintenance service work in Enugu metropolis. the research work structure both the big auto maintenance service firm and workshop and the small... Continue Reading »
195. The Role Of Marketing Information System In The Marketing Of New Products In Enugu Metropolis.
THE ROLE OF MARKETING INFORMATION SYSTEM IN THE MARKETING OF NEW PRODUCTS IN ENUGU METROPOLIS.
ABSTRACT
This study is on the role of marketing information system in the marketing of new products in Enugu metropolis, a study of omo multi active bar soap made by Unilever Nigeria Plc. The researcher has the following objectives: To find out if... Continue Reading »
196. Sales Promotion Activities In Africana-fep Publishers Onitsha
ABSTRACT
This research examines the problems of sales promotion in Nigeria and the marketing implications of such problems.
Because this research is focused on educational publishers, it examines problems encountered by them during the implementation of sales promotion strategies and offer possible corrective measures. If educational... Continue Reading »
197. Consumer Preference For Malta – Guiness, Maltina And Vita – Malt Brands Of Malt Drinks, In Enugu Urban.
CONSUMER PREFERENCE FOR MALTA – GUINESS, MALTINA AND VITA – MALT BRANDS OF MALT DRINKS, IN ENUGU URBAN.
ABSTRACT
This research work was aimed at studding the major factors which determine the consumer preference for Malt – Guiness, Maltina and Vitar Malt brands of Malt drinks, using consumers in Enugu urban.
The... Continue Reading »
198. Effective Marketing Strategies For Improved Performance In The Soft Drink Industry
EFFECTIVE MARKETING STRATEGIES FOR IMPROVED PERFORMANCE IN THE SOFT DRINK INDUSTRY
ABSTRACT
Effective marketing strategies have proved to be the only logical base towards the sustenance of the soft drink bottling companies and of course the marketing mix variables will not be left out of the integration, in this ever-changing... Continue Reading »
199. Effective Pricing Strategies For Marketing Of New Products (a Case Study Of Royaluz By Hardis And Dromades Ltd, In Enugu State)
EFFECTIVE PRICING STRATEGIES FOR MARKETING OF NEW PRODUCTS (A CASE STUDY OF ROYALUZ BY HARDIS AND DROMADES LTD, IN ENUGU STATE)
ABSTRACT
This study focussed on effective pricing strategies for marketing of New products a case study of Royalux by Hardis and Dromades. The objectives of the study are as follows.... Continue Reading »
200. Effective Strategies For New Product Interoduction (a Case Study Of Top Tea Made By Wonder Food Nigeria Limited In Enugu Metropolis)
EFFECTIVE STRATEGIES FOR NEW PRODUCT INTERODUCTION (A CASE STUDY OF TOP TEA MADE BY WONDER FOOD NIGERIA LIMITED IN ENUGU METROPOLIS)
ABSTRACT
This study was motivated by the necessity to establish the marketing strategies for new product development of top-tea in Enugu... Continue Reading »
