Analysis Of Oromia Television News Coverage Of Environmental Issues

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This study was conducted to examine the coverage of environmental issues in the OromiarnTelevision News. In the study, specific news which was transmitted in six months out of a yearrn(2003) was examined.rnIn order to achieve the main objective of the study, content analysis was employed as the majorrnresearch tool. Moreover, as supportive method and to develop the data, interviews werernconducted from March 2004 to May 2004 with the sampled Oromia Television News roomrneditors and reporters. Therefore,the researcher employed quantitative content analysis as a majorrnmethod and qualitative interview as suportive method .Besides, simple random sampling methodrnwas employed to select six months out of the year.rnIn the study, the data which were gathered through content analysis in the sampled six monthsrnwere presented in the form of the table with frequency and percentage. Finally, this data werernanalyzed quantitatively. Furthermore, the data obtained from conducted interview were analyzedrnqualitatively.rnFinally the findings of this study revealed that Oromia Television News gave a relatively smallrnamount of coverage on environmental issues. More coverage was given to other issues such asrnagriculture, politics, foreign news and others, respectively.Environmental issues such asrnpopulation growth, pollution, biodiversity and global warming were presented rarely. Usuallyrnevent oriented stories were covered relatively and no investigative about environmental issues inrnthe study sample. And the findings of the study also revealed that most of environmental sourcesrnwere obtained from the government sources rather than using diversified sources; and finally thernstudy revealed that the prominence given to environmental issues was low relatively.

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Analysis Of Oromia Television News Coverage Of Environmental Issues

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