Perceived Challenges Of Reporting Political News (post 2018) Ebc Journalists In Focus

This research was for analyzing perceived challenges of political news reporting in Post 2018 era, regarding the perception of EBC (Ethiopian Broadcasting Corporation) ETV journalists in order to identify the major challenges journalists faced in political news reporting. To conduct this study, the researcher employed a descriptive survey design and data collection method through both qualitative and quantitative (mixed) approach. Questionnaires’ and In-depth interview used to collect data from 50 informants comprising media mangers, senior political news editors, reporters, and media experts who were purposefully selected for the study. To conceptualize the subject matter, scholar articles related to the purpose, importance and role of political journalism/news reporting, as well as agenda setting, framing, spiral of silence and political communication theory used and discussed as theoretical framework. The findings of the study indicate that challenges of political news reporting emanates from Journalists lack of experience, skilled manpower, lack of sufficient training and limited sources to conduct political news reports that cover land grabbing and serious political issues.. According to the findings internal (Personal & organizational) and external challenges such as self –censorship, lack of organizational team, lack of professionalism, insufficient interest and lack of training and skill aside with unwarranted interference by organizational and external political actors, which challenges the journalists autonomy and freedom to access information’s for their political news reporting production process. So to tackle this prevised challenges and improve the quality of political news reporting EBC(ETV) needed to assure professional safety and security of journalists and should insist for the enforcement of the media laws and polices to assist the freedom& right to access and freedom of information. Moreover, to refine the journalist skills on political news reporting adequate trainings and guidance required.

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