THE IMPACT OF TELEVISION AND NEWSPAPER ADVERT IN THE MARKETING OF CONSUMER PRODUCT IN ENUGU METROPOLIS
ABSTRACT
This project is emphasizing on the impact advert creates in the mind of the consumers through television and newspaper media. Advertisement is all about letting the public know...
THE IMPACT OF SALES PROMOTION ON SALES VOLUME IN ENUGU METROPOLIS
(A CASE STUDY OF COCACOLA BOTTLED BY NIGERIAN BOTTLING COMPANY 9TH MILE CORNER ENUGU)
ABSTRACT
This research study which attempt to find out the impact of sales promotion on sales volume of NBC has been...
THE IMPACT OF MARKETING INFORMATION SYSTEM ON THE MARKETING OF INSURANCE POLICIES
(A CASE STUDY OF NICON PLC ENUGU)
TABLE OF CONTENTS
Title page
Approval page
Dedication
Acknowledgment
Table of contents
List of tables
Abstract
Chapter one ...
THE IMPACT OF MANAGEMENT OF RISK IN NIGERIAN BANKING INDUSTRY, A CASE STUDY OF AFRI-BANK NIGERIA PLC.
PROPOSAL
This study is aimed at appraising the Impact of Risk Management on Nigerian Banking Industry with reference to AFRI Bank Nigeria Plc...
THE EFFECTS OF MICRO- ECONOMIC POLICIES ON THE NIGERIA FINANCIAL SECTOR. (A CRITICAL APPRAISAL)
TITLE PAGE
DEDICATION
ACKNOWLEDGEMENT
TABLE OF CONTENTS
CHAPTER ONE
INTRODUCTION
1.1 BACKGROUND OF THE STUDY
1.2 STATEMENT OF THE PROBLEM
1.3 OBJECTIVE OF THE STUDY
1.4 SIGNIFICANCE OF...
THE EFFECTIVENESS OF PUBLIC RELATIONS PRACTICES IN THE OIL SECTOR A CASE STUDY OF AFRICAN PETROLEUM’S PLC
ABSTRACT
African petroleum Plc, Enugu, a marketer of petroleum products and chemicals know that public...
THE EFFECTIVENESS OF PERSONAL SELLING STRATEGFIES IN MARKETING OF CAPITAL GOODS
CASE STUDY OF ANAMCO LTD ENUGU
PREFACE
This study of cusses on the effectiveness of personnel selling in the marketing of capital goods. It is necessitated...
THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCT IN ENUGU METROPOLIS (A CASE STUDY OF EMENITY NIGERIA PLC)
ABSTRACT
This research was designed to apprise “The Effectiveness of...
ABSTRACT
The researcher is determined to see and threw more high on the effectiveness of Marketing Planning and Control in a Manufacturing Organization with ANAMMCO in Enugu as a case study.
For orderly presentation the researcher undertake a background study of the...
THE EFFECTIVENESS OF INVENTORY MANAGEMENT IN NASCO FOOD PLC JOS
ABSTRACT
The variety of inventory situations in today’s organization is enormous. They vary not only in the number and nature of materials held but also in the underlying purpose of the inventories and the...
THE EFFECTIVE OF PACKAGING ON THE CONSUMER BUYING DECISION.
A CASE STUDY OF AVON COSMETICS NIGERIA LIMITED ABA.
ABSTRACT
The project traced the effect of packaging on the consume buying decision in the packaging of their products, such as Avon medicated soap, mild soap, etc; a...
THE EFFECTIVE MARKETING STRATEGIES FOR ROAD TRANSPORT SERVICES A CASE STUDY OF PEACE MASS TRANSPORT NIGERIA LIMITED ENUGU
ABSTRACT
Effective marketing strategies in Road Transport Service (A case study of Peace Mass Transit).
Transportation being mention earlier as a means by...
THE EFFECT OF PRICING STRATEGIES ON THE MARKETING OF TOILET SOAPS IN ENUGU STATE
(A CASE STUDY OF SELECTED TOILET SOAPS)
ABSTRACT
The main purpose of this study is to analyze the effect pricing strategies on the marketing of toilet soaps in Enugu State. With special...
THE EFFECT OF PERSONNEL SELLING ON THE SALES OF ISOL GERMICIDE IN ENUGU URBAN
ABSTRACT
The effect of personal selling on the sales of Isol germicide in Enugu Urban will in subsequent chapters the strategies for maximizing the effective and efficient sales calls on customers. ...
THE EFFECT OF MARKET SEGMENTATION AND POSITIONING ON COMPANY PERFORMANCE (A CASE STUDY OF SELECTED TEXTBOOK PUBLISHING COMPANIES IN OWERRI)
ABSTRACT
This study is a research into The Effect of Market Segmentation and...
THE EFFECT OF BRANDING ON PRODUCT MARKETING (A CASE STUDY OF UNILEVER NIGERIA PLC)
ABSTRACT
The project work is designed to give insight to the effect of branding on product marketing. This is to enable the reader to appreciate the contributions of branding to business and...
THE CONTRIBUTION OF MARKETING RESEARCH TO BUSINESS ORGANIZATION (A CASE STUDY OF LIFE BREWERIES PLC ONITSHA
ABSTRACT
The purpose of this study is to examine, the contribution of marketing research to business organization, particular reference was made to life breweries Plc...
STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHAMACEUTICALS LIMITED IN ENUGU)
ABSTRACT
The research work was on a study of how to introduce a new product in...