Postgraduate Project Topics, Thesis and Dissertation

4641 Public Procurement Practice In Ethiopia The Case Of Federal Ministry Of Education

The main aim of this research was to provide an examination of the Ethiopian publicrnprocurement practice with reference to FDRE, Ministry of Education. It was conducted to findrnout the problems of inefficiency and delayed procurement practice in three areas of procurementrn(the procurement...

4642 The Role Of Gender Differences In Impulse Buying Behavioroof Consumers At Selected Supermarkets In Addis Ababa

Impulse buying is defined as a sudden, often powerful and persistent urge to buy something immediately. It is a phenomena which has been studied since 1950 which accounts for a substantial volume of goods sold every year across a broad range of product categories. Examination of the affective and...

4643 Assessment Of Service Quality And Its Effect On Customer Satisfaction On Private Wing Setup Service Of Ras Desta Damtew Memorial Hospital And Menilik Ii General And Referral Hospital

The main objective of the study was to assess the service quality dimensions that affectsrnpatient satisfaction and assess the level of patient satisfaction on service quality ofrnprivate wings setup of Ras Desta Damtew Memorial Hospital and Menilik II General andrnReferral Hospitals. To this...

4644 Assessment Of The Level Of Relationship Among Service Quality Customer Satisfaction And Customer Loyalty The Case Of Paulos Hospital

Purpose- to assess the extent of association between each of the service quality dimensions with satisfaction and loyalty as well as among loyalty, service quality and satisfaction. To assessed the level of change on satisfaction and loyalty per unit change of each dimensions of service quality,...

4645 Government Employees Attitude Toward Domestic And Foreign Leather Foot Wears The Role Of Country Of Origin And Ethnocentrism

As globalization proceeds and the world economy are changing, it is recognized that assessing consumers’ attitudes towards domestic and foreign products is of a great necessity. The purpose of this dissertation was to study whether or not government employees’ attitudes toward...

4646 Assessment Of Service Quality And Customer Satisfaction In Cbe

Service quality and customer satisfaction are very important concepts that organizations must understand in order to remain competitive in business and hence grow. Service quality is considered very important because it leads to higher customer satisfaction and retention. The general objective of...

4647 Spatial Integration Of White Wheat Markets In Ethiopia Along With Improvements In Transport Infrastructure

This paper attempts to analyze the impact road infrastructure may have on the level and degreernof grain market integration on selected Ethiopian markets. Using wholesale price series of sixrnmarkets and based on monthly data from January 1996 to December 2005, which isrndisaggregated in the pre...

4648 Households Heads Willingness To Pay For Improved Solid Waste Management The Case Of Common Building Residences In Addis Ababa

What motivates people to demand higher environmental quality? Do desires for an improvedrnenvironment come merely from person motives or otherwise?rnThe premises that triggered the study is the campaign type of Solid Waste Management in AddisrnAbaba. Most of these activities are not undertaken on...

4649 Determinants Of Agricultural Export In Ethiopia

This paper identified some of the main determinants of agricultural export in Ethiopia forrnthe period 1980-2010. To test empirically the relationship between agricultural exportrnperformance and its major selected determinants such as terms of trade, gross domesticrnproduct, domestic price, world...

4650 Study On Service Quality And Customer Satisfaction With Travel Agencies In Ethiopia

The research was conducted to investigate the perceived service quality of travel agencies in Ethiopia and its implication on customer satisfaction from the perspective of customers who in this case are air travelers. The SERVQUAL model with five dimensions namely Tangibility, Reliability,...

4651 Key Drivers Of Automobile Brand Choice In Addis Ababa The Case Of Private Light Automobiles

The paper aims to investigate what factors influence private light automobile owners’ specific brand choice.The selected automobile brand choice variables were judged through a five point likert type scale.. Samples are taken conveniently from Addis Ababa City private car owners. Sources of...

4652 Consumers Perceptions And Purchase Intention Towards Bottled Water In Addis Ababa Ethiopia

This research focused on factors that may influence consumers’ intention to purchase bottled water in Addis Ababa. Factors examined are intrinsic factors (i.e. perceived quality, perceived risk and perceived value) and extrinsic factors which include perceived price, packaging, advertisement...

4653 Service Quality And Customers Satisfaction Of Tour And Travel Agencies In Addis Ababa

The purpose of this study was to measure the service quality and tourists’ satisfaction. This study also aims to explore the relationship between service quality dimensions and tourist’ satisfaction. To this end, the study has used the gap model of service quality with the application...

4654 The Impact Of Employee Motivation On Customer Satisfaction The Case Of Ethio Telecom Customer Service In Addis Ababa

Employees are the most important factor in the success and failure of any organization. Keeping employees motivated and customers loyal at the same time could indeed be a huge challenge to even the most progressive organization today. Telecommunication industry is a service industry that provides...

4655 Assessment Of Relationship Marketing Practice In Wegagen Bank Share Company

Relationship marketing is a new phenomenon in the field of marketing, and it focuses on creating a long-term relationship with customers through realizing mutual benefits of both parties. The purpose of this study is to assess relationship-marketing practice of wegagen bank in terms of relationship...

4656 Service Quality Customer Satisfaction The Case Of Four Star Hotels In Addis Ababa Ethiopia

Hotel is one of the service industries which have stiff competition and we can see many new hotels are appearing with a new look, technology and better strategy from time to time. They have to believe customers as core concept of their hotels; customer satisfaction is what guarantees the future of...

4657 Assessment Of Ethiopias Image As A Tourist Destination And Its Implication For Marketing Strategy

The image of tourist destinations is important, because it influences both the decisions of tourists make about what destination to visit and the level of satisfaction tourists have, based on the actual experience at the destination. At the international level, destinations often compete on nothing...

4658 Effect Of Customer Relationship Management Effectiveness On Customer Satisfaction Commercial Bank Of Ethiopia Customers In Focus

In today’s intensely competitive, rapidly changing and highly complex business environmentrncharacterized by diminishing customer loyalty, the need to be market focused and customerrncentric is more critical than any other time for any organization. Customer relationshiprnmanagement has...

4659 Internal Marketing And Customer Service Quality The Case Of Ethiopian Airlines

Even though the growing importance of people in service sectors are supported in many literatures there are still problems where traditional approaches of managing business that mainly focus on external customer' this paper tries to find out the different element of internal marketing tools and...

4660 Evaluation Of Perceived Benefits Of Loyalty Program And Their Influence On Satisfaction With The Program (the Case Study Of Ethiopian Airlines)

The purpose of this study was to evaluate perceived benefits of frequent flyer program and their influence on member’s satisfaction, delivered through the perspectives of both silver and gold tier member passengers of Ethiopian airlines. To this effect, the study has used the scale developed...

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