Postgraduate Project Topics, Thesis and Dissertation
13021. The Role Of Social Media Marketing In Building Brand Image The Case Of Capital Hotel And Spa Addis Ababa Ethiopia
Social media has become an important part of hotels brand image building activities and has transformed the way hotels interact with customers. It is a new field of research and a literature review reveals that not various studies have been undertaken specially in Ethiopia context. The use of...
13022. The Level Of Teacher Commitment In The Implementation Of Continuous Assessment In General Secondary Schools Of West Shoa Zone
The Purpose of this study was to investigate the teachers` level of commitment in the implementation of continuous assessment in General secondary schools of West Shoa Zone Administration. For this study, mixed method and descriptive survey research was employed; both quantitative and qualitative...
13023. The Effect Of E-marketing On Customer Satisfaction The Case Of Selected Four Star Hotels In Addis Ababa
The purpose of this study was to examine factors that affect customers satisfaction on e-marketing services of the hotel industry. The study focused on five dimensions namely; Customization, Privacy, Global Accessibility of web pages, convenience and security which affect the e-satisfaction of the...
13024. Determinants Of Export Performance Of The Textile And Garment Companies In Ethiopia
The objective of this study was to examine the determinants of export performance of textile and garment companies in Ethiopia with regard to export market knowledge, management competence, technology, product quality, infrastructure and policy and regulation. A quantitative research design and...
13025. The Effect Of New Product Development On Customer Satisfaction The Case Of Commercial Bank Of Ethiopia
New product development has become potentially valuable way of securing competitive advantage by improving organizational performances and improving customer satisfaction through quality service. This study was conducted with an objective of identifying effect of new product development on customer...
13026. A Comparative Study Of The Leadership Styles Of Principals Of Government And Private Secondary Schools In Shone Town Administrationhadiya Zone Souther Nation Nationality And Peoples Region
The purpose of this study was to compare the leadership styles of principals in government andrnprivate secondary schools of Shone town. The study was conducted specifically to identify therncommon styles of leadership in the government secondary school, the common styles of leadershiprnin the...
13027. Comparision Of Donation Strength Of Primary Amides With Tcp Using Association Constant By Ftir Spectrophotometer
Comparison of donation strength of primary amides with TCP using association constant by FTIR spectrophotometer rnAmin Abdullahi rnAddis Ababa University, 2018 rnThe study of amides structure is fundamental for modeling and predicting the behavior of larger molecules, such as proteins which plays...
13028. Leadership Style Preference And Associated Factors Among Leaders And Employees In Government Organizations At Dessie Town
The objective of this study was to assess leadership style preference of leaders, employees and associated factors among leaders practice in Dessie town government organization. Questionnaire was used to obtain data from a sample consists of 145 participants. Leaders behavior description...
13029. Leading Secondary School Teachers For Organizational Learning A Comparative Case Study Of Government And Private Schools In Addis Ababa Ethiopia
School leadership is not merely getting hold of the status, but it is having dependable theoretical andrnpractical attributes the status demands. In order to fulfill the demands of leadership, it is normal tornchallenge followers in scholarly ways and to be challenged by followers for the good of...
13030. Morphological And Molecular Characterization Assessment Of Nutritional Composition And Micropropagation Of Cocoyam (xanthosoma Sagittifolium (l.) Schott) From Ethiopia
Morphological and Molecular Characterization, Assessment of Nutritional Composition and Micropropagation of Cocoyam (Xanthosoma sagittifolium (L.) Schott) from Ethiopia rnEyasu Wada Wachamo, PhD Dissertation rnAddis Ababa University, June 2018 rnCocoyam (Xanthosoma sagittifolium (L.) Schott) is a...
13031. Decentralization And Community Participation In Education In Some Selected Government Secondary Schools In East Wollega Zone
The main purpose of this study was to investigate Decentralization and rural community participation in Secondary school in three Woredas in East Wollaga Zone of Oromia Regional State, Ethiopia. The study illustrated how communities participate in their local schools and examined the successes and...
13032. Effects Of Customer Relationship Management (crm) On Marketing Performance (case Study In Selected Four Star Hotels In Addis Ababa)
This research aimed to assess the extent to which four star hotels applied CRM practices across four dimensions (Key customer focus, Knowledge Management, CRM Organization & Technology based CRM) and it’s Impact on marketing performance. Both quantitative and qualitative research approach...
13033. The Influence Of Service Recovery On Customer Satisfaction The Case Of Aau School Of Commerce
The main objective of this study is to investigate the influence of service recovery on customer satisfaction the case of Addis Ababa University: School of Commerce. Service recovery is the action taken by a service provider to solve a customer complaint concerning perceived service failure. A...
13034. The Effect Of Corporate Social Responsibility On Market Share A Case Of Brewery Industry In Addis Ababa
In recent years, Corporate Social Responsibility has been attracting heightened attention throughout the world. Stakeholder expectations of the business have increasingly ranged from maximum profits to strong levels of Corporate Social Responsibility (CSR). Previous research into effects of CSR on...
13035. The Implementation Of The Crime Prevention Curriculum In Southern Nations Nationalities And Peoples Regional State Police College
The objective of this study was to evaluate the implementation of the crime prevention curriculum in Southern Nations Nationalities and Peoples Regional State Police College. The focus of the study was on evaluating: the crime prevention curriculum implemented as it was planned given that the...
13036. Determinants Of Tourist Destination Competitiveness In Ethiopia
Destination competitiveness has become a critical issue in today’s increasingly challenging tourism market. Many studies have indicated that tourists and their needs stand as the ultimate driving force which influences competition and competitiveness in the tourism destination. Today,...
13037. A Comparative Study On The Behavioural Ecology And Conservation Of The Southern Gelada (theropithecus Gelada Obscurus) In And Around Borena Sayint National Park Ethiopia
A Comparative Study on the Behavioural Ecology and Conservation of the Southern Geladarn(Theropithecus gelada obscurus) in and around Borena Sayint National Park, EthiopiarnZewdu Kifle Aweke, Doctoral degreernAddis Ababa University, 2018rnThe southern gelada (Theropithecus gelada obscurus) is an...
13038. Training Practice In Gambella Government Technical Vocational Training College
It is believed that the secret behind any national development is citizens’ competence and innovativeness. Aware of this, the current Ethiopian government puts TVET as the best mechanism for transforming the country and lay down a new strategy since 2008 for well effecting its goal. To this...
13039. Factors Affecting Females Academic Achievement In Government Secondary Schools Of Kolfe Keranio Sub City
The main purpose of this study was to investigate factors affecting girls’ academic achievements in government secondary schools of Kolfe Keranio sub city. Based on review of the related literature, basic research question were formulated. For this study, out of 8 governmental secondary...
13040. The Linkage Between Polytechnic Tvet Colleges And Industries In Addis Ababa Challenges And Prospects.
The purpose of this study was to investigate the linkage between TVET polytechnic colleges and industries in Addis Ababa: to this end a descriptive survey design was employed. A total of 277 respondents were selected and concluded using purposive sampling, stratified and simple random sampling...
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