Consensus On The Grand Ethiopian Renaissance Dam (gerd) Media Coverage On The Reporter (amharic) And Addis Zemen

The purpose of this study was to examine the media coverage and roles of Ethiopian printrnmedia in achieving consensus regards with the Grand Ethiopian Renaissance Dam building.rnThe study was situated within Agenda setting and consensus Theory of Ideology.rnIn order to address the research questions posed, a qualitative methodological approach wasrnemployed. In order to augment the textual data, in-depth interviews were conducted withrnproducers of News, Articles, Editorials, and Especial Editions stories of Both Print media,rnmedia and communication experts and scholars, Political science and International Relationrnscholars and Government Officials. Textual analysis was conducted on Four year of twelvern(12) months published stories in the two print media.rnFocusing on the Grand Ethiopian Renaissance Dam (GERD) is very important in the bringingrneconomic development and eradicating poverty in Ethiopia From this point of view tornexamining the media coverage of GERD and the roles of print media in creating consensusrntowards GERD among the society is significance.rnThe finding shows that both print media the Amharic Reporter (privately owned) and AddisrnZemen (Government owned) media have less contribution by giving continuity mediarncoverage and in creating consensus due to internal and external factors.

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