Factors Affecting Adoption Of E-hailing Service Evidence From Addis Ababa E-hailing Service Users

This study conducted to examine factors that affecting the adoption of E-Hailing application to call taxi. The study has a purpose to evaluate the positive relationship between performance expectancy, physical securities, social influences, E-Hailing application and facilitating with the adoption of E-Hailing taxi service. In addition to this, the stud developed five hypotheses that is, Performance expectancy, Physical security, Social Influence, Application easiness and Facilitating conditions have positive and significant effect on the adoption of E-Hailing Service. To examine these, the study distributed 323 questionnaires for passengers or users of E-Hailing taxi service using convenience sampling technique. The collected data inserted in SPSS and coded. A multiple regression analysis conducted and obtained a summary of findings that all the predictor performance expectancy, social influence, application easiness to use, facilitating conditions and physical Security were accepted (P-value

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