Evaluation Of The Post-merger Integration For Communication Organization And Culture Capabilities A Case From Policy Studies Institute Merger Project

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The objective of this study was to examine the role of communication capabilities,rnorganizational capabilities and cultural integrating strategies and their effects on thernattainment of synergy value in the case of Policy Studies Institute (PSI). In order tornaddress this objective, the study employed both descriptive and explanatory researchrnmethod and took employees of the organization as primary data sources. Thernappropriate firsthand information was collected through questionnaires. The studyrnemployed census method and took the 73 employees working at PSI to fill out thernquestionnaires. From the distributed questionnaires 68 questionnaires were filled andrnreturned. The collected data was analyzed using quantitative statistical tools. Arnmultiple regression was run to predict the effects of communication, organizationalrncapability and cultural integrating strategy during the merger have on realizedrnsynergies. The study found out that out of the three, only two variables communicationrnand cultural integrating strategy has statistically significantly effect on realizedrnsynergies. The highest contributing predictor was communication and the next wasrncultural integrating strategy. The study recommended the development and use ofrncomprehensive and an inclusive communication practice can smoothen the mergerrnprocess. Moreover, the study suggested that a pre-merger evaluation of the potentialrncultural differences between organizations going through a merger is important inrnorder to increase the synergy values attained at the post-merger.

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Evaluation Of The Post-merger Integration For Communication Organization And Culture Capabilities A Case From Policy Studies Institute Merger Project

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